Year 9 win Best Entrepreneurial Idea in the MAG Dragon’s Den

Mr Hall explains the Dragon’s Den project some Year 9 students took part in, organised by Manchester Airport Group:


Between October and December, seven Year 9 pupils were selected to represent the academy to come up with a new initiative idea to sell to the community, in order to make money for a chosen charity (Royal Manchester Children’s Hospital). They came up with the brand Warm Music, which consisted of a warm winter hat, with the addition of headphones mounted inside, so users could listen to music still while keeping their ears warm. They went to Manchester Airport with a prototype of this idea before the Dragons, and were granted the £100 to produce the goods.


The group then went and researched companies, and found two as their key suppliers (SSP Hats, based in Skegness, and Mr Mobile based in Manchester). After ordering the first batch of stock, the pupils put their own time into the challenge, and with thanks to school services, were able to produce the products, ready for sale. The first batch of stock went to staff within the Academy as they heard about the project and were keen to invest in a product.


On the 25 November 2016, the first big sales opportunity was hosted at Manchester Airport, where the students put a lot of their own effort in to get stock ready for this. They sold a good selection of the product on this day. Another big sales event was at Sainsbury’s in Cheadle where we then had to leave the location early, due to the group completely selling out of stock.


Finally, they had the final presentation at the Airport on the 12 December 2016, where they returned the £100 investment, and gave all profits over to the charity, which totalled £325. Unfortunately, we did not win on profit, but we believe we won the best prize possible, which was the Best Entrepreneurial Idea. Along with a trophy, the pupils were also awarded a £20 cinema voucher each.


Well done to all those involved!

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